longing

2 with our values

‘I don’t mind the longing.  The longing is beautiful.  I don’t want to feel it alone anymore.’*

What is this longing?

We explore it through special others, through great endeavours, through the latest technology, and still the longing is there.  Some frame the longing in a religious way, others in a philosophical or existential way, others as a mystery.  We only know, it’s there.

‘Curation is the ultimate method of transforming noise into meaning.’**

For curation read story. Story is our way of making sense of everything within which we find the signals relating to longing.

Curation, or storyboarding, is an intense endeavour.

We need time and space for deep observation: ‘isolation stimulates risk taking, encouraging ideas weird and wild and acting as a counterforce to organisational inertia.’^

This is true for the individual and for the tribe: those we share our longing with and in whom we find the longing expressed.’

We know this is not it.  It’s the great story of Humankind which we have taken on from those before us and which we’ll pass on to those who follow.

(*From Donald Miller’s Scary Close.)
(**From Rohit Bhargava’s Non-Obvious.)
(^From Peter Diamandis and Steve Kotler’s Bold.)

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