No thanks to more.

James Hong, founder of hotornot.com sold his Porsche Boxster and bought a Toyota Prius.

His thinking?

“I don’t want to live the life of a Boxster,because when you get a Boxster you wish you had a 911, and you know what people who have 911s wish they had?  They wish they had a Ferrari.”

What Hong was doing was breaking the cycle of relativity, the thing which often lies behind us wanting more.

I don’t own a Boxster, and you may not have a car at all, but the thing about the cycle of relativity is it’s relative, so you and I will somehow experience it, unless we’ve broken the cycle.*

But I also want to say that it’s good to be hungry for more.**

Yes pleas, to more.

To have certain hungers or cravings is to be Human; it’s about recognising them for what they are, then we can meet them in a more fulfilling way.  The thing is, a 911 over a Boxster over a Ferrari won’t give the degree of pleasure we want – that’s why it keeps scaling up, whatever the starting point for us.

What Humans want is to be free to choose, to master something, and to live for a cause bigger than themselves.  When these things comes together in that thing you do, then something is going to happen.

The subtitle of the excellent Domino Project book End Malaria says it well: Bold Innovation, Limitless Generosity, and the Opportunity to Save a Life.

Be hungry.

(*I’m exploring how three words hold the key to freedom to choose and to do amazing things with our lives – humility, gratitude, and faithfulness.  When it comes to breaking the cycle of relativity, humility helps me focus more on who I am and how I can improve this (my future Self), rather than trying to appear more powerful, more knowledgable, or wealthier than others; gratitude helps me to really see just how much I have already and begin to figure out how to share it with others.)

(**One company of people had Magi!s (More) as a motto for their lives: to give everything they could and then to give more.)