It’s very important for what you do with your life.

When we use general words and terms, we ought not be surprised we struggle to move forward or action anything.  They might sound great but there’s little to get hold of or to push against.

If we speak in general ways, perhaps because of modesty or laziness or cluelessness or fear or a desire to impress the powers that be, I don’t think we help anyone, least of all ourselves.

Seth Godin offers the word plussing,* like his word zooming, it means taking your work farther:

Taking your work a little farther.  Going closer to an edge, whichever
edge.  Is there anything you can’t plus?  Anything you can’t make
simpler, more luxurious, cheaper, more extreme?  Anything you can’t
make more remarkable?

I love these words; they stop me and make me think.  The reason I mention them is because you can’t plus or zoom where there are no details to scale or grow – you just produce more general, and what good is that?

But you can plus specifically – that thing you’ve identified as your art with specific skills and actions and behaviours and practices – all of which can be developed into something more amazing.

(*A word used by Disney.)